These days, the more we look around, the more technology we see.
From robotic vacuum cleaners to refrigerators that make shopping lists, from self-driving cars to mobile phones.
Especially the latter has evolved exponentially in recent years in all its parts, but more specifically today we will talk about Near Field Communication, but don't worry if it doesn't ring a bell, I'm here to help. It's a transceiving technology that allows sending or receiving data wirelessly over short distances, but today it is known as NFC, yes, the very one you use to share your photos or for contactless payments.
Let's go into detail by talking about Jutapress. In recent months, we have experimented with introducing the use of technology into some of our products, and the result is a perfect combination. From now on, it is possible to have the luxury of a handmade material with a history already behind it and chips that bring technology into our products to improve human life by solving practical problems.
In our products, we can now insert chips, where with elementary programming they can be used to provide information such as Google Maps directions, website, social accounts, phone number, menu, etc., very useful for companies that want to offer an original but modern product.
We insert the chips directly into our composite materials, so that to the human eye it looks like a classic Jutapress, but the real secret lies within.
Because Jutapress is not just made to be beautiful.
It is made to be useful, to last, to tell a story.
It is made to show that craftsmanship and innovation do not fight each other, they complement each other.
What you hold in your hand is not just an object.
It is past, present, and future meeting in the same gesture.
You touch.
And the world responds.
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